Many new life science technologies and services are not easy to explain, let alone differentiate. Your market is young, increasingly noisy and complicated by overlapping products, services and claims. That's why you need a marketing communications agency that has built expertise in the emerging life science market and knows how to help technology-driven companies communicate in terms your customers and investors can easily understand. In 1986, Kathleen F. Dunn recognized the need for specialization and founded an agency dedicated to serving biotechnology companies. Years of experience in product management, new product development and marketing communications at Johnson & Johnson and DuPont, and in three medical marketing agencies, primed her success. The agency, KFDunn, grew steadily, producing successful campaigns for start-up companies and leaders such as Ortho-Clinical Diagnostics, VistaLab Technologies and DuPont Pharmaceuticals. In 2006, KFDunn became KFDunn Life Sciences, a division of AB&C. |